Glossary-Index of B2B Marketing Terminology

Four color process —
Definition of B2B Marketing and Sales Terminology
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Four color process

A printing process that combines four colors (cyan, magenta, yellow and black) to create full color images. It is used to reproduce continuous tone color photographs or to match colors. The colors are printed on top of one another to produce the desired image.
Marketing Strategy: Logo Design Process for B2B Company
See also: CMYK