Glossary-Index of B2B Marketing Terminology
- Web conference
- An online learning event or meeting of participants from disparate geographic locations with communication taking place via text, audio, video, or electronic whiteboard. They are often More…
- Webcast
- A digitized streaming broadcast of a video on the internet.
- White Paper
- A technical document published by the seller, which explains a certain technology in order to educate consumers. The terminology used may be somewhat technical, but the goal of a white More…
- Whitelist
- "A whitelist is the opposite of a blacklist. Instead of listing IP addresses to block, a whitelist includes IP addresses that have been approved to deliver e-mail despite blocking More…
- WYSIWYG
- What You See Is What You Get (pronounced wizzy wig), a WYSIWYG program allows designers to see text and graphics on screen exactly as they will appear when printed out or More…