Glossary-Index of B2B Marketing Terminology

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Definition of B2B Marketing and Sales Terminology
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A B C D E F G H I J K L M N O P Q R S T U V W Z
VA VE
Value-Added Reseller
(VAR) A channel partner who adds value to a supplier's product before selling it to the end-customer. Most VARs operate in the technology business, with their added-value being a More…