Glossary-Index of B2B Marketing Terminology

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Definition of B2B Marketing and Sales Terminology
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A B C D E F G H I J K L M N O P Q R S T U V W Z
Premiums
Marketing Strategies: Dimensional Direct Mail, Promotional Logo Merchandise See also: Tchotchke
Prepress
All the processes performed by the printer prior to going on press. This includes color separation, stripping and plate making. Marketing Strategy: Printing
Presort
By presorting your postal mailings you’re telling the USPS you’ve organized the mailing into the order it will be delivered by the carrier. Presorting earns postal discounts. Your More…
Principal Photography
Photography that has been contracted for your specific needs. Compare with Stock Photography. Marketing Strategy: Photography See also: Stock Photography
Private Equity
Private equities are equity securities of unlisted companies. Private equities are generally illiquid and thought of as a long-term investment. Private equity investments are not subject to More…