Glossary-Index of B2B Marketing Terminology

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Definition of B2B Marketing and Sales Terminology
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A B C D E F G H I J K L M N O P Q R S T U V W Z
POD
(Print-on-Demand) A type of printing where direct mail and other marketing collateral are printed on-demand, i.e., one at a time. Compared to traditional offset printing with high volume More…
Point of Sale
POS is a generic term used to describe all information that is recorded at the time a product is sold, and it typically includes the location of the sale, price point, SKU, etc. Synonym: More…
Portal
A public or private web site that offers resources and services, such as forums, search engines, exclusive content, and links to other relevant information and documents. Marketing More…