Marketing Automation —
Definition of B2B Marketing and Sales Terminology
Definition of B2B Marketing and Sales Terminology
| selected terms: 12 | page 1 of 3 |
- Manufacturer's Rep
- An independent sales representative who (as a part of a manufacturer's rep agency, or as an individual) sells a variety of products on behalf of a supplier (the manufacturer) to end More…
- Marcom
- Marketing-Communications. The staff who do the everyday Marketing tasks which may include proposals, maintaining your web site, putting out press releases, setting up tradeshows, designing More…
- Mark
- The general term for a trademark, service mark and design mark.
- Marketing
- Everything you do to get your Sales Reps in front of a Prospect or Customer (and keep them there). This encompasses strategy, tactics, and many other types of business activities (e.g., More…
- Marketing Automation
- Marketing Automation (MA) is web 2.0 software that gives a sales force two new, powerful advantages. First, MA personalizes a company’s online presence for its prospective More…
| Dictionary - Glossary |
