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Definition of B2B Marketing and Sales Terminology
Definition of B2B Marketing and Sales Terminology
- Manufacturer's Rep
- An independent sales representative who (as a part of a manufacturer's rep agency, or as an individual) sells a variety of products on behalf of a supplier (the manufacturer) to end More…
- Marcom
- Marketing-Communications. The staff who do the everyday Marketing tasks which may include proposals, maintaining your web site, putting out press releases, setting up tradeshows, designing More…
- Mark
- The general term for a trademark, service mark and design mark.
- Marketing
- Everything you do to get your Sales Reps in front of a Prospect or Customer (and keep them there). This encompasses strategy, tactics, and many other types of business activities (e.g., More…
- Match Color
- A color that is reproduced using a specially mixed ink instead of a four-color process color.
