D —
Definition of B2B Marketing and Sales Terminology
Definition of B2B Marketing and Sales Terminology
- Demographics
- Descriptive data describing the makeup of a given customer or prospect base, and includes information such as age range, gender, education levels, title, zip code, company size and number of More…
- Die Cut
- The process of using a sharp, metal die to cut irregular shapes out of paper or vinyl. Those small slits in your brochure that hold your business card are die cuts. Marketing Strategy: More…
- Die Cutting
- The process of using a sharp, metal die to cut irregular shapes out of paper or vinyl. Those small slits in your brochure that hold your business card are die cuts. Marketing Strategy: More…
- Direct Marketing
- The sale of a product or service by the advertiser directly to the buyer without the use of a retail outlet. It is an action taken by the advertiser. See also: Direct Response =Or More…
- Direct Response
- The direct ordering of a product or service by mail, telephone, web site or texting without the use of a retail outlet. It is an action taken by the buyer. See also: Direct Marketing More…
