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Definition of B2B Marketing and Sales Terminology
Definition of B2B Marketing and Sales Terminology
- A-roll
- The primary material (cf. B-roll) in film editing. See also: B-Roll
- Account Manager
- an advertising sales representative responsible for a major customer account or group of major accounts; also referred to as an account executive.
- Accredited Investor
- Accredited investor is a wealthy investor who meets certain SEC requirements for net worth and income as they relate to some restricted offerings. Accredited investors include institutional More…
- Acrobat
- Adobe's program for universal printing of any document, no matter what program created it. Acrobat is part of a set of applications developed by Adobe to create and view PDF files. More…
- Ad Network
- Advertising space in a group of web sites for the purpose of maximizing revenue and minimizing administrative costs.
