Glossary-Index of B2B Marketing Terminology
- 301 Redirect
- A PHP file that you upload to your website to permanently redirect traffic from one page to a new one. Search engines recognize 301 Redirects and automatically update their indexes for the More…
- 4-color
- See also: Full color
- A-roll
- The primary material (cf. B-roll) in film editing. See also: B-Roll
- Account Manager
- an advertising sales representative responsible for a major customer account or group of major accounts; also referred to as an account executive.
- Accredited Investor
- Accredited investor is a wealthy investor who meets certain SEC requirements for net worth and income as they relate to some restricted offerings. Accredited investors include institutional More…