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Video News Release (VNR)—
Marketing B2B Products, Services on TV News
Using the power of broadcast and cable television and the implied vetting of a news organization to deliver your story into the homes and businesses of your Prospects.
Strategy
A Video News Release (VNR) is the television equivalent of a traditional press release. Create a 30–60 second video news story, get it out to the news bureaus and pray that someone picks up your story. At least, that’s what you may have been told. While VNRs are not commercials, this Marketing Strategy describes how to get your story on TV, guaranteed.
Welcome to the Marketing-Playbook
The Definitive Guide to B2B Marketing
Access to the in-depth details of this Marketing Strategy:
Video News Release (VNR)—
Marketing B2B Products, Services on TV News
is members-only
Free Report (PDF)
Want to learn how to put this Marketing Strategy into Action for your Sales Team?
If you need to generate more (and better) leads for your Sales Reps, help them close deals with the most profitable clients and keep customers coming back for more, you need access to these field-tested Marketing Strategies.
The content and advice is strictly B2B. 100% real-world. And especially geared for small businesses (10–100 employees).
There is absolutely no reason to learn B2B marketing on your own or to suffer the career-risk from trying new vendors or untested marketing strategies.
Learn how YOU CAN make this vital Marketing Strategy part of your marketing game plan to drive top-line revenue for your company today!
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“The Marketing Playbook is the fuel Rainmakers use to jump hurdles in the sales cycle.”
—Guy Kawasaki
Managing Director, Garage Technology Ventures
and Author, The Art of the Start
