Welcome to Marketing-Playbook
The B2B Marketing Director’s Definitive Guide

Let me help you discover how to leverage the most effective online and offline B2B marketing strategies for your Sales Team.

Not a Member?

Click here to take the Tour and sign-up for
FREE Membership.

Member Login
  • Close Panel
  • Strategy:

    FEATURE NEWS STORIES

    Feature News Stories—
    Articles Written About You, Your Company

    Best Used For…

    Establishing a name for yourself or your firm by riding on the rails of a publication’s credibility. For Prospects, it gets you in front of people unknown to you. For Inactive and Active Accounts, it adds fuel to the fire.

    Strategy

    One of the big prizes out there is a feature story written around you or your product. By creating a very specific niche,
    and sometimes, a controversial position, entire stories can be dedicated to you and your story.

    Welcome to the Marketing-Playbook

    The Definitive Guide to B2B Marketing

    Access to the in-depth details of this Marketing Strategy:

    Feature News Stories—
    Articles Written About You, Your Company

    is members-only

    Unpredictable revenue? Blame Google

    Free Report (PDF)

    Want to learn how to put this Marketing Strategy into Action for your Sales Team?

    If you need to generate more (and better) leads for your Sales Reps, help them close deals with the most profitable clients and keep customers coming back for more, you need access to these field-tested Marketing Strategies.

    The content and advice is strictly B2B. 100% real-world. And especially geared for small businesses (10–100 employees).

    There is absolutely no reason to learn B2B marketing on your own or to suffer the career-risk from trying new vendors or untested marketing strategies.

    Learn how YOU CAN make this vital Marketing Strategy part of your marketing game plan to drive top-line revenue for your company today!

     

    or

    “The Marketing Playbook takes you inside the minds of marketing’s best and brightest. It gives you insights and ideas to fuel your business’ growth.”

    —Rieva Lesonsky
    Editorial Director, Entrepreneur Magazine

    Share your thoughts