Marketing to B2B Customers Where They Work—
Reaching Prospects In Building Elevators
Grabbing the attention of Customers, Inactive Clients and Prospects as they ride elevators to and from their offices. For the right products and services, this can be highly effective.
Strategy
Reach Prospects and Customers with a compelling offer while they ride the elevator to their office.
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“Blitz! The secret of success in business is not the facts, it’s breaking through the defenses that keep us doing what we’ve always done before. In this breakthrough format, John Fox has figured out how to outsmart even the stickiest defense.”
—Seth Godin
Author, Purple Cow and All Marketers are Liars