Taking advantage of web technology to stay in touch with your Current Clients, giving them a sneak-peak at your latest advances and offerings as well as a terrific method of training your own internal teams and Reseller Partners.
Strategy
Staying in touch with your Current Clients is a must. In pre-internet days, Client briefings at tradeshows and two-week roadshows were pretty common. Now you can leverage the internet and IP telephony to get about 80 percent “there.”
I say only 80 percent because nothing equals live interaction.
Access to rest of the in-depth details of this Marketing Strategy is members-only
Un-Predictable Revenue?
How To Create Customer Traction in Your
Sales Process and Revenue You Can Bank On
If your Marketing needs to generate more (and better) leads for your Sales Reps, help Reps get meetings with qualified decision-makers and keep customers coming back for more, you need access to the Marketing-Playbook.
Field-tested Marketing Strategies. Strictly B2B. 100% real-world. And especially for small business (10–100 employees).
There is absolutely no reason for trying to do it all on your own or suffering the career-risk from using new vendors or untested marketing strategies.
“The Marketing Playbook takes you inside the minds of marketing’s best and brightest. It gives you insights and ideas to fuel your business’ growth.”
—Rieva Lesonsky
Editorial Director, Entrepreneur Magazine![]()




